Toronto Star Advertising in CanadaCombining Industry-Leading Innovation with Up-to-the-Minute News and Trusted Analysis
The Toronto Star is Canada’s most widely circulated newspaper, serving more than 3 million online and print readers every week. Its readership is particularly strong in the Greater Toronto area.
More than 3.2 million Canadians visit thestar.com every month for news and in-depth insights. The website also showcases content in other formats: video, interactive graphics, Twitter feeds, and live chats. Most of the website’s visitors are highly educated, with children (44%), and between the ages of 18-54 (70%).
The Toronto Star newspaper offers 24 different advertising modules for advertisers, but the Star really shines in digital, cross-platform content. Its Star Touch tablet platform is fully interactive and offers many unique ways for readers to digest content and advertisements.
Star Touch: Advertising in Toronto Star Brands
Star Touch is a free tablet-based platform for The Toronto Star newspaper. Its readers can explore fact boxes, photos, maps, videos, audio clips, and more — all embedded within articles and accessible by the touch of a finger.
Overall, there are 26 types of interactive advertisements available, which can also be combined to create unique messages. With 4.2 million tablet owners in Ontario, the market potential is a significant opportunity for advertisers.
Media-Corps is a trusted partner of the Toronto Star. We know what it takes to build an innovative cross-platform campaign that leverages the Star’s innovate website and mobile/tablet platforms.
Contact us today to learn how we can help you reach the Toronto Star’s engaged and influential readers.